Last updated: 20/10/2025
This Privacy Policy explains how Prime Response Pharmacy and Prime Confidence Clinic (collectively referred to as “we”, “our”, or “us”) collect, use, disclose, and safeguard your personal and medical information. We are committed to protecting your privacy and ensuring that your personal data is handled lawfully, fairly, and transparently in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Who We Are
Prime Response Pharmacy is a GPhC-registered community pharmacy providing NHS and private healthcare services. Prime Confidence Clinic is a private healthcare service providing ADHD assessment, CBT, IV therapy, and wellness services. Data Controller: Prime Response Pharmacy, 70 Chapel Market, Islington, London N1 9ER. Email: customer.primeresponsepharmacy@gmail.com Tel: 0207 837 1430.
2. What Information We Collect
We collect personal data to provide healthcare safely and effectively. This includes personal identifiable information (name, contact details, NHS number), health and medical information (medical history, prescriptions, test results), financial details (payments for private services), and website usage data (IP address, cookies, browser type).
3. How We Collect Your Information
We collect data directly from you during consultations, bookings, or registration, from other healthcare providers with your consent, via NHS systems, or through our website and communication channels.
4. How We Use Your Information
We use your data to deliver clinical care, dispense prescriptions, manage appointments, process payments, communicate results, comply with NHS obligations, and maintain service quality. We will not use your information for marketing without your consent.
5. Lawful Basis for Processing
We process personal data under the following bases: legal obligation, public task, legitimate interest, and provision of healthcare. For special category data, we rely on Article 9(2)(h) – provision of health or social care services. Consent is sought where required.
6. Sharing Your Information
We share data only when necessary: with your GP, NHS, regulatory bodies (GPhC, CQC), laboratories, IT providers, or law enforcement if required by law. We do not sell or trade your personal data.
7. How We Store and Protect Your Data
All electronic records are stored securely on encrypted systems, and paper records are kept in locked cabinets. Access is restricted to authorised staff only. We employ encryption, staff training, and audit measures to ensure data protection.
8. How Long We Keep Your Data
We retain data as required by law: pharmacy records (10 years), clinical records (8 years or until age 25 for minors), and financial records (7 years). After this period, data is securely destroyed.
9. Your Rights
You have rights under the UK GDPR including access, rectification, erasure, restriction, portability, objection, and withdrawal of consent. Requests should be made in writing to our Data Protection Officer. We aim to respond within 30 days.
10. Cookies and Website Usage
Our website uses cookies to improve functionality and analyse usage. You can control cookies in your browser settings. Disabling cookies may affect website performance.
11. Children’s Privacy
We handle minors’ data only with parental or guardian consent and in accordance with NHS safeguarding standards.
12. Data Breach Procedure
In the event of a data breach, we will investigate immediately, inform the ICO within 72 hours if required, and notify affected individuals where necessary.
13. International Transfers
We generally do not transfer data outside the UK. If international transfer occurs, we ensure appropriate safeguards and compliance with data protection laws.
14. Updates to This Policy
This Privacy Policy may be updated periodically. The latest version will be published on our website with an updated revision date.
15. Contact Information
For any questions or concerns, contact: Data Protection Officer, Prime Response Pharmacy, 70 Chapel Market, Islington, London N1 9ER. Email: customer.primeresponsepharmacy@gmail.com Tel: 0207 837 1430. You may also contact the Information Commissioner’s Office (www.ico.org.uk) if unsatisfied with our response..